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Marketing

How To Write Subject Lines That Get Your Emails Opened

Have you ever sent out an email only to realize you got no response? Some of your emails didn't even get opened. It's probably due to your email subject line not being interesting enough. In today's day and age, businesses need to keep subscribers' attention. Marketing campaigns are competing with all kinds of other media outlets so the lack of…
Lindsay
December 22, 2022
BusinessMarketing

8 Easy Steps To Help Grow Your Dropshipping Business

You’ve developed your entrepreneurial mindset, created an e-commerce website, and perfected your products. But where are all your customers? After days of waiting and months of work, you're left wondering why no one is buying from you. A common misconception from people who start a dropshipping business is that it's a passive income stream. No, it isn't. This is far…
Lindsay
December 5, 2022
Marketing

5 Site Optimization Strategies to Help You Enhance Your Website

Website optimization. It's a big word, and not everyone understands what it means. If you're reading this article, you’re most likely one of those people who knows the concept. If you don't, here's a simple explanation: Website optimization is about making your website work better for more people. It's all about making your site more efficient, effective, and search engine…
Lindsay
November 28, 2022
Marketing

Email Sent: 5 Free Email Marketing Tools for Small Businesses

You've invested a lot of time and energy into your Facebook advertising campaign. But lately, it seems like your content isn't attracting as many click-throughs. You may have also experienced a drop in your search rankings every now and then. It could be a change to the Google algorithm - or perhaps Facebook has made some updates on their end.…
Lindsay
November 24, 2022
Marketing

7 Essentials for Blog Marketing

In the early 1990s, a new way to communicate online was born. Twenty-nine years after Rob Palmer created the first blog, blogging has become an important part of many people's lives as well as an essential tool for many businesses to establish an online presence. You've been looking around online for help with marketing your business, haven't you? Well here's…
Lindsay
November 17, 2022
facebook-login-page-on-laptop
Marketing

Facebook Advertising: Strategies For A Successful Facebook Ad Campaign

Facebook has become a marketing platform in addition to a social network. As one of the arsenals in any social media marketing strategy, it is not only a place for brands to talk to their customers but also a channel that can help to promote brand awareness and increase online sales. Although Facebook's advertising ROI has been declining and it…
Lindsay
October 10, 2022
printed-infographics-with-eyeglasses-on-table
Marketing

Infographics 101: How to use Infographics in your Marketing Campaign

With the ever-increasing demand for digestible and visually-oriented content, infographic marketing is sure to continue its phenomenal growth as a preferred method of distributing promotional materials online. Infographics are one of the top five most used types of content, with 65% of B2B marketers using them for content marketing. And according to 84% of respondents to a survey by Infographic…
Lindsay
October 6, 2022
email-on-phone-screen
Marketing

How to Connect With Customers Through Email Marketing

Email marketing is one of the most popular forms of direct marketing. It is a fast, effective way to reach potential customers through email. Even though email itself is old technology, the 4.2 billion users worldwide can’t be ignored. Marketing through email is a good way to reach your target audience, but how can you transform emails into sales? And…
Lindsay
September 29, 2022
people-working
Marketing

Fundamentals of Content Marketing: 10 Steps to Success

Content marketing requires careful planning and execution. Publishing fascinating, relevant content can increase traffic to your website and increase revenue. However, if you haven't carefully considered your plan, you could be wasting your time and money. Therefore, you should conduct research and formulate a strategy before you even consider producing content. The following step-by-step instructions will help you develop a…
Lindsay
September 8, 2022