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Marketing

Finding Success in Selling Art on Etsy

The art scene has greatly benefitted from the rise of the internet. Online stores and marketplaces have paved way for artists, designers, and illustrators to gain exposure, build their brands, and pay their bills. Not to mention, spread inspiration to and ignite the creative flare of audiences around the globe.
Lindsay
October 4, 2017
Marketing

Guides on How to Compose Photos

Good composition is one of the elements of a great photograph. It draws the audience in and let them linger in admiration. It makes an image stand out and convey its message better. There are no hard set rules on composition, just guidelines.
Lindsay
September 25, 2017
Business

Setting Up an Etsy Shop

In this day and age, almost every aspect of life can be done online, even starting a business. For creative individuals with an entrepreneurial flare, Etsy might just be for you. This retail website lets its sellers focus on production, branding, and promotion while it handles orders, notifications, and payments.
Lindsay
September 20, 2017
Business

Benefits of Having an Etsy Shop

Overjoyed with the love and support you're getting for your crafts, you're finally convinced to set up shop and sell online. For artisans such as yourself, Etsy is the popular choice.
Lindsay
August 17, 2017
All Things Print

Color Gamut and RGB Workspaces

Digital images are made up of thousands of squares, called pixels. Each square or pixel has its own RGB number. The numbers alone won’t tell you what the color will look like unless you know what color space they refer to. Color management and ICC profiles give these numbers an associated color space.
Lindsay
April 11, 2017
All Things Print

Monitors – Improving Color Accuracy

Why are the colors of your prints sometimes different from what you see on your display? Many times, they are too dark or the color is not the exact same shade. There are many variables that can cause this. One possible cause and probably the most common is your monitor. Most consumer end monitors available today, are designed more for…
Lindsay
April 11, 2017