Category

Marketing

Marketing ideas for artists and print-on-demand sellers, covering social media, email, partnerships, guerrilla campaigns, and building customer loyalty.

Laptop showing a blog dashboard beside a notebook and coffee while planning a blog content strategy
7 Important Things for a Strong Blog Content Strategy Marketing

7 Important Things for a Strong Blog Content Strategy

In the early 1990s, a new way to communicate online was born. Twenty-nine years after Rob Palmer created the first blog, blogging has become an important part of many people’s lives as well as an essential tool for many businesses to establish an online presence. You’ve been looking around online for help with marketing your business, haven’t you? Well, here’s…
Lindsay
November 17, 2022
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Facebook Advertising: Strategies For A Successful Facebook Ad Campaign Marketing

Facebook Advertising: Strategies For A Successful Facebook Ad Campaign

Facebook has become a marketing platform in addition to a social network. As one of the arsenals in any social media marketing strategy, it is not only a place for brands to talk to their customers but also a channel that can help to promote brand awareness and increase online sales. Although Facebook's advertising ROI has been declining and it…
Lindsay
October 10, 2022
Printed infographics with bar and pie charts beside glasses, showing data visualization used in marketing
Infographic Marketing 101: How to Use Infographics Effectively Marketing

Infographic Marketing 101: How to Use Infographics Effectively

With the ever-increasing demand for digestible and visually-oriented content, infographic marketing is sure to continue its phenomenal growth as a preferred method of distributing promotional materials online. Infographics are one of the top five most used types of content, with 65% of B2B marketers using them for content marketing. And according to 84% of respondents to a survey by Infographic…
Lindsay
October 6, 2022
Smartphone screen showing a mail app with unread message notifications for email marketing
How to Connect With Customers Using an Email Marketing Strategy Marketing

How to Connect With Customers Using an Email Marketing Strategy

To know more about other effective marketing efforts and strategies, read the full email marketing guide Email marketing is one of the most popular forms of direct marketing. A good email marketing strategy is a fast, effective way to reach potential customers through email. Even though email itself is old technology, the 4.2 billion users worldwide can’t be ignored. Marketing…
Lindsay
September 29, 2022
Hand holding a smartphone showing social media app icons used to build a business presence online
For Beginners: A Guide to Creating a Social Media Marketing Strategy Marketing

For Beginners: A Guide to Creating a Social Media Marketing Strategy

Owning a business requires you to be present in order to gain new customers and maintain current ones. Social media makes it easy to establish a consistent presence and stay connected with your target audience. Creating a clear social media marketing strategy can help you decide what to post, where to post it, and how your social media activity supports…
Lindsay
September 22, 2022
Marketing team reviewing reports and analytics on laptops while planning a content marketing strategy
Content Marketing Fundamentals: 10 Steps to Success Marketing

Content Marketing Fundamentals: 10 Steps to Success

Content marketing works best when there is a reason behind what you publish. Writing blog posts, recording videos, or posting regularly on social media may keep a brand active, but activity alone is not a strategy. Good content should help a particular audience answer a question, solve a problem, learn something useful, or make a more informed buying decision. That…
Lindsay
September 8, 2022