For this webinar, we have a special guest, MRDVMO, an artist known for his unique approach to showcasing his work in unconventional galleries. In this interview, we’ll delve into the world of galleries and discover how MRDVMO has navigated this exciting space. MRDVMO has recently been featured in a particularly interesting gallery at Knott’s Berry Farm in Buena Park, California, and we’ll hear all about his experiences and insights.
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Before we dive into MRDVMO’s gallery experiences, let’s get to know the artist behind the work. David, who also goes by the name MRDVMO, is an illustrator and writer with a growing portfolio. While he started as a hobbyist, his journey as an artist has evolved significantly, especially in the realm of galleries. In 2020, he decided to transition from creating art to actively participating in galleries, marking a significant turning point in his artistic career.
The Unique Gallery Experience
The interview begins with MRDVMO sharing his remarkable journey into a fascinating gallery at Knott’s Berry Farm, a renowned theme park in California. The gallery, known as “Into the Fog,” is a tribute to Knott’s Scary Farm, and it provides a platform for local and national artists to submit, showcase, and sell their original works, including prints. This particular gallery is a Halloween-themed extravaganza, making it a unique opportunity for artists to exhibit their talent.
The Path to the Gallery
MRDVMO’s journey into this unconventional gallery started when he stumbled upon an open call for artists in 2020. Despite not being selected that year, he remained persistent. His dedication paid off when, in 2023, he received an invitation to participate in another art show at Knott’s Berry Farm, the 50th Anniversary Boysenberry Festival. This experience teaches us the importance of resilience and never giving up on opportunities.
Showcasing Art: Prints and Exclusive Runs
At “Into the Fog,” MRDVMO chose to sell prints of his artwork, a decision that led to a surprising outcome. He opted for a limited run of only 10 prints, including one exclusive piece. To his amazement, these prints sold out within the first two weeks of the gallery’s opening. This decision underscores the power of exclusivity and the intrigue it can create among potential buyers.
The Impact of Exclusivity
The interview delves into how the element of exclusivity played a role in the success of MRDVMO’s prints. Buyers, upon realizing the limited availability, reached out to the artist, expressing their interest in obtaining more prints. This intriguing revelation underscores the impact of creating a sense of urgency in the art market and how it can boost sales.
MRDVMO initially had reservations about his art’s reception, especially given that he was a relatively unknown artist entering a new demographic. However, his art quickly gained attention, and he observed that the gallery didn’t receive as much promotion as he expected from Knott’s Berry Farm. Instead, the word about the gallery primarily spread through travel bloggers, influencers, and word of mouth.
Expanding Artistic Horizons
MRDVMO’s art journey extends beyond theme park galleries. He has also ventured into online galleries, specifically mentioning Mosaic Philanthropy, which focuses on social issues. This fusion of his writing and artwork was featured in a digital magazine. Additionally, he has displayed his art in physical venues, such as arcade-themed galleries, further diversifying his artistic portfolio.
A Future in Prints
While MRDVMO’s journey in selling prints is still evolving, he plans to create more inclusive prints for a broader audience. The artist also acknowledges the importance of actively promoting his work and expanding his presence in the online art community. His experience offers insights for artists who are just starting their journey in the world of galleries.
If you’re interested in exploring MRDVMO’s art or learning more about his creative process, you can find him on Instagram under the handle @MRDVMO. His work is currently on display at Knott’s Berry Farm until the end of the month. You can also catch his art on his Instagram, where he frequently shares his latest creations and updates.
MRDVMO’s journey into the world of galleries, particularly his experience at Knott’s Berry Farm, serves as an inspiring tale of perseverance, adaptability, and the power of exclusivity in the art market.
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